The Townsville Fashion Festival has received a major boost with the announcement that Lexus of Townsville will sponsor the event’s signature Runway Show. The highly anticipated event has cemented its place in Townsville’s events calendar thanks to the support of Lexus and other commercial sponsors. Townsville Fashion Festival President, Madonna Simmons said that the sponsorship was a perfect fit for the event and Lexus. “Lexus has established a unique place in the automotive world as a manufacturer of premium vehicles that distil breathtaking design, advanced technology, heart-stopping performance,” Ms Simmons said. “They have refined levels of luxury into one distinctive package and a luxury brand so it really is a natural synergy the Fashion Festival. “As a local dealership, Lexus has enabled the Townsville Fashion Festival to produce the signature Runway Show, a huge component of the event that provides opportunities for local and regional designers to showcase their work on the catwalk.” Showcasing style, creativity and passion, the Townsville Fashion Festival engages all facets of the creative industries including retail, design, manufacturing, hair and beauty, photography, venues, restaurants and media. The aim is to profile, celebrate, encourage and support the established and emerging local fashion industry. The Townsville Fashion Festival is now the only fashion festival to be held in Queensland in 2016 and is expected to attract a state-wide audience.